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Industry & Market Research

Support your plan with real industry data

Access benchmarks, forecasts, and trends to back your business plan with credible numbers that investors trust.
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Industry & market research

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Industry & market research is time-consuming and fragmented, and benchmarks are hard to find and apply.

Industry research and market analysis simplified

Get credible industry data for your plan

Get credible industry data for your plan.

Manual industry & market research isn’t efficient. Our reports are built on data sourced from Bizminer and DeepResearch, two of the most trusted providers of industry data. Unlike scattered online research, everything here is consistent, credible, and easy to apply.

  • Verified benchmarks from thousands of real businesses
  • Transparent sourcing with clear definitions
  • Investor-ready data you don’t need to second-guess

Industry overview and trends that guide your plan

A solid business plan needs more than present-day numbers. Upmetrics reports combine current industry data with trend analysis, so you can understand the state of your market and anticipate what’s coming next.

  • Current market size, structure, and growth rate
  • Multi-year historical data to show past performance
  • Forward-looking trends and risks shaping the future
Industry overview and trends that guide your plan
Financial and operational insights to back your plan

Financial and operational insights to back your plan

Our reports reveal how businesses in your industry perform, financially and operationally—so you can shape forecasts, budgets, and strategies with confidence.

  • Revenue, expense, and profit ratios that define your industry
  • Cash flow and margin benchmarks investors expect to see
  • Operational patterns like cost structures and efficiency drivers

Measure your business against the right standards

Our reports provide side-by-side comparisons with real businesses in your industry, so you can see where you’re strong, where you’re overspending, and where to adjust.

  • Profit, cost, and margin benchmarks across your industry
  • Comparisons by business or company size
  • Numbers ready to plug into your forecasts and budgets
Measure your business against the right standards

Simplify Industry & Market Research using Upmetrics

Note: Industry data reports are currently available only for US-based businesses.

Loved by forward-thinking entrepreneurs and business owners

Check out what our customers have to say about their experience with Upmetrics.
5 Star User Review

I had a wonderful experience, I was able to cut down the time it takes me to write a business plan because the layout was already done and the AI feature was also really helpful.

Athena R.

Athena R.

Mobile Notary and Paralegal Services

5 Star User Review

Drafting impactful and clear business plans is not easy. Navigating complex spreadsheets, creating financial projections, and generating and publishing financial reports take up a lot of a founder's time.

Deepak Dhanak

Deepak Dhanak

Founder at DocuX

5 Star User Review

I loved the financial modeling capabilities of Upmetrics as they are exceptional and easy to use & understand. It simplifies the often complex process of creating financial projections and forecasts. Along with it, AI assistance worked wonders for me.

Vaibhav Kamble

Vaibhav Kamble

Founder at CloudOptimo

5 Star User Review

The financial forecast section has excellent features none others have, like reports showing profit and loss, earnings, and break even information. I found it all very easy to use, the graphics are impactful and easy to read, and the information is easy to change and adapt to your company's needs.

Mara Campbell

Mara Campbell

Owner of Reading Sewing Bee

5 Star User Review

Great tool, easy to use, at a great price point, the financial portion of the product is also extremely easy to use and plug + play with the combination of utilizing excel spreadsheets.

Samantha Dula

Samantha Dula

Student at University of Luxembourg

5 Star User Review

The seamless integration between business plan and forecasting. When rapidly iterating business plans and models, having the two sync together helps keep things on track.

Benjamin D.

Benjamin D.

Founder at Biotechnology

5 Star User Review

Upmetrics streamlines business planning and pitch deck creation with sample templates. It excels at financial planning, making it effortless to integrate finance and funding details into your business plan.

Aizat H

Aizat H

Founder Praxis Sdn. Bhd

5 Star User Review

I had a wonderful experience, I was able to cut down the time it takes me to write a business plan because the layout was already done and the AI feature was also really helpful.

Athena R.

Athena R.

Mobile Notary and Paralegal Services

5 Star User Review

Drafting impactful and clear business plans is not easy. Navigating complex spreadsheets, creating financial projections, and generating and publishing financial reports take up a lot of a founder's time.

Deepak Dhanak

Deepak Dhanak

Founder at DocuX

5 Star User Review

I loved the financial modeling capabilities of Upmetrics as they are exceptional and easy to use & understand. It simplifies the often complex process of creating financial projections and forecasts. Along with it, AI assistance worked wonders for me.

Vaibhav Kamble

Vaibhav Kamble

Founder at CloudOptimo

5 Star User Review

The financial forecast section has excellent features none others have, like reports showing profit and loss, earnings, and break even information. I found it all very easy to use, the graphics are impactful and easy to read, and the information is easy to change and adapt to your company's needs.

Mara Campbell

Mara Campbell

Owner of Reading Sewing Bee

5 Star User Review

Great tool, easy to use, at a great price point, the financial portion of the product is also extremely easy to use and plug + play with the combination of utilizing excel spreadsheets.

Samantha Dula

Samantha Dula

Student at University of Luxembourg

5 Star User Review

The seamless integration between business plan and forecasting. When rapidly iterating business plans and models, having the two sync together helps keep things on track.

Benjamin D.

Benjamin D.

Founder at Biotechnology

5 Star User Review

Upmetrics streamlines business planning and pitch deck creation with sample templates. It excels at financial planning, making it effortless to integrate finance and funding details into your business plan.

Aizat H

Aizat H

Founder Praxis Sdn. Bhd

Leverage the full power of the Al Business Plan Generator

Trusted data providers

Trusted data providers

Reports powered by Bizminer and DeepResearch give you accurate, up-to-date industry data you can rely on.

Benchmarks that fit your plan

Benchmarks that fit your plan

Plug insights directly into your forecasts and business plan—no extra formatting or manual research needed.

Show numbers investors expect

Show numbers investors expect

Show lenders and investors that your assumptions are backed by real benchmarks, not guesswork.

Research that fits your budget

Research that fits your budget

Get the same depth of industry data at a fraction of the cost of traditional market research reports.

Every Section you need to Plan for your Business

Industry & market research for business plan

Frequently Asked Questions

Industry reports are not included in your Upmetrics plan. They’re available as an add-on purchase, and you pay per report. This way, you only invest when you actually need the data, without ongoing subscription costs.

Each report gives you a full industry data; covering market overview, trends, financial ratios, and benchmarks. You’ll see metrics like revenue, costs, margins, growth projections, and operational insights, all structured so you can drop them straight into your business plan.

Reports are designed in an investor-ready format, with benchmarks and financial insights that lenders and investors expect to see in a credible plan.

Currently, our reports use US industry data. International coverage isn’t included yet. If you need insights for another region, let us know—we’ll review feasibility and let you know if we can support it.

Reports are prepared on demand and delivered within 24 to 48 hours after you place your request.

Yes. If your business spans more than one sector, you can request reports for multiple industries. Each will be prepared separately so you have clear, focused data for every market you operate in.

Yes. Once purchased, the report is yours to keep and reuse. You can reference it whenever you need to update your plan, refine forecasts, or share data with investors and partners.