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Newsletter Archive

Check out our past newsletters to catch up on great insights, expert tips, and practical advice we've shared with our community.

ISSUE #23November 19, 2025

The Biggest Competitive Analysis Myth

If you think competitors = rival companies, you’re wrong! Most people think competition is (just) a set of rival companies. And that’s not true. Because the biggest competitor isn’t any other business, it’s what your customer is already doing today. […]
ISSUE #22November 13, 2025

How to Use AI to Test Your Business Assumptions

Fact: Your assumptions can’t be accurate (not fully, at least), but you try to come close. Business planning often relies on assumptions. If you revisit your plan today, it’s probably sitting on a pile of them: Who will your customers […]
ISSUE #21October 30, 2025

The 7-Minute Investor Test

You’ve probably seen it happen on Shark Tank. A founder steps in with confidence (and background music), rehearsed lines, and perfect slides — only to be interrupted two minutes in. “Wait, how big is this market again?” Mark Cuban asks. […]
ISSUE #20October 30, 2025

Plan or Strategy (A Founder’s Dilemma)

Plan ≠ Strategy. (Yes, they both are different) I was recently explaining “planning” and “strategy” during a founder panel discussion. Some of those clueless faces made me realize this isn’t widely talked about, and people tend to blur the line […]
ISSUE #19March 12, 2025

Can AI Business Plan Generators Beat Human Writers?

I’ve been actively following newsletters, discussions, podcasts, and webinars that advocate and present their ideas on the topic. Honestly, I find most of these discussions biased. Sure, many might throw around accurate stats and facts, but it often feels like […]
ISSUE #18February 26, 2025

How to Execute a Business Plan (Practical Tips & Advice)

Creating a business plan is easy. With a tool like Upmetrics, you can put together a detailed business plan in just a few hours, but success comes down to executing all those strategies. Let me say this out loud: “EXECUTION […]
ISSUE #17February 19, 2025

The Easiest Way to Write a Business Plan Ever

Business plan templates have been around for a while now. AI business plan generators are comparatively new. We compared both—their good and bad aspects to see which comes on top as the easiest. If this were to be a popularity […]
ISSUE #16February 7, 2025

Is It Worth Getting Your Business Plan Professionally Reviewed?

With generative AI advancing and becoming easily accessible to everyone, this question has been on the trend like never before: Is it worth getting your plan professionally reviewed when you can always use ChatGPT? I see people using generative AI […]
ISSUE #15January 23, 2025

I Reviewed Airbnb’s Original Pitch Deck

Question: Are 14 slides enough to raise 600k or perhaps a million? If your slides look like these Airbnb slides, then absolutely—why not? Airbnb, the most disruptive tech startup in the hospitality industry, was recently valued at around $83 billion, […]
ISSUE #14January 23, 2025

Why Separate Marketing Plans Often Go Haywire?

A marketing plan isn’t meant to exist in isolation—it’s not a standalone entity. You need to back-it-up with a strong business strategy, or else it’s doomed to fail or go haywire. (more often than not) While some may argue on […]
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