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Terms & Policies

Cookie Policy

This Cookie Policy explains how Upmetrics. and its affiliates (collectively “Upmetrics”, “we”, “us”, and “ours”), use cookies and similar technologies to recognize you when you visit our websites, including without limitation www.upmetrics.co, app.upmetrics.co and any successor URLs, mobile or localized versions and related domains / sub-domains (“Websites”) and/or our mobile application (“App”) and / or our communication platform (“Platform”). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website, mobile app or use an online platform. Cookies are widely used by online service providers to facilitate and help to make the interaction between users and websites, mobile apps and online platforms faster and easier, as well as to provide reporting information.
Cookies set by the website and/or mobile app and/or platform owner (in this case, Upmetrics) are called “first party cookies”. Cookies set by parties other than the website and/or mobile app and/or platform owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the website and/or mobile app and/or platform (e.g. like advertising, interactive content and analytics). The parties that set these third party cookies can recognise your computer or device both when it visits the website and/or mobile app and/or platform in question and also when it visits certain other websites and/or mobile apps and/or platforms.

Why do we use cookies?

We use first party and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites and/or App and/or platform to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Websites and/or App and/or platform. Third parties serve cookies through our Websites and/or App and/or platform for analytics and other purposes. This is described in more detail below.

Our Website & App

Types of cookie Who serves these cookies How to refuse
Essential website cookies:
These cookies are strictly necessary to provide you with services available through our Websites and to use some of its features, such as access to secure areas.
Upmetrics
Because these cookies are strictly necessary to deliver the Websites to you, you cannot refuse them.
You can block or delete them by changing your browser settings however, as described below under the heading "How can I control cookies?"
Functional Cookies:
These cookies enable the website to provide enhanced functionality and personalisation. If you do not allow these cookies then some or all of these services may not function properly.
Help Scout
To refuse these cookies, please follow the instructions below under the heading "How can I control cookies?"
Analytics and customization cookies:
These cookies collect information that is used either in aggregate form to help us understand how our Websites are being used or how effective are marketing campaigns are, or to help us customise our Websites for you.
Google Analytics
CustomerIO
To refuse these cookies, please follow the instructions below under the heading "How can I control cookies?"

Alternatively, please click on the relevant opt-out link below:

Google Analytics
Advertising cookies:
We and our advertising partners use these cookies to deliver advertisements, to make them more relevant and meaningful to visitors to our website, and to track the efficiency of our advertising campaigns, both on our services and on other websites.
Google Analytics
Facebook
CustomerIO
To refuse these cookies, please follow the instructions below under the heading "How can I control cookies?"

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognise or track visitors to a website and/or mobile app and/or platform. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Websites and/or App and/or platform. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in the cookie table above.

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Websites and/or App and/or platform though your access to some functionality and areas may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information.

Although most browsers and devices accept cookies by default, their settings usually allow you to clear or decline cookies. If you disable cookies, however, some of the features of our services may not function properly.

Check your mobile device for settings that control ads based on your interactions with the applications on your device. For example, on your iOS device, enable the “Limit Ad Tracking” setting, and on your Android device, enable the “Opt out of Ads Personalization” setting.

How often will you update this Cookie Policy?

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

Where can I get further information?

If you have any questions about our use of cookies or other technologies, please email us at [email protected]

If you want to learn more about us, just drop us a line at [email protected]