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How to Start a Management Consulting Business in 9 Steps?

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Free How to Write a Consulting Business Plan + Free Template Template

February 03, 2024

9 Min Read

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Are you inspired by business strategy challenges and think you can solve them? If you’re passionate about problem-solving and strategic planning, starting a management consulting business might be for you.

Setting up a successful consulting business is not easy. It’s a path that demands not only sharp business ideas but also an understanding of different organizational firms.

To set up a profitable consulting business, you’ll have to navigate through financial planning, operational setup, legal requirements, and effective client relationship management.

But worry not, we’re here to simplify this journey for you. We will cover all the essentials to build your consulting company.  Let’s get on this exciting journey together.

Management Consulting Industry Outlook

The consulting industry is on the rise. The Management Consulting Services Market size is estimated at USD 341.60 billion in 2024 and is expected to reach USD 430.82 billion by 2029.

As of 2023, there were over 700,000 management consultants in the US, contributing to the multi-billion dollar industry. That’s a lot of strategic insights, right?

Many of the businesses are searching for customized solutions at an increasing rate. This covers specialist services including IT consulting, HR consulting, financial consulting, accounting consulting, and so on.

The market size of the management consulting services industry, grew by approximately 250 billion U.S. dollars over the last few years.

For consultancy firms, it’s important to develop niche expertise that reflects their target market, especially in industry trends having rapid growth. Businesses aren’t just looking for advice; they want a consultant who understands their unique challenges and sector-specific needs.

Now that we’ve got knowledge of the key trends and insights of the management consulting industry, let’s delve into how you can set up your new business or consulting firm in 9 straightforward steps.

1. Choose a consulting business model

To launch a successful consulting business, begin by choosing an appropriate consulting business model. This is where you decide your niche in the consulting world. Common models include:

Specialized Consulting:

This type of consulting focuses on a specific domain or industry event, offering deep expertise in particular consulting firms. Consultants in this model are known for their extensive knowledge and skill in fields like technology, human resources consulting, or financial consulting.

Strategic and Operational Consulting:

Strategic consulting is centered around high-level planning and decision-making. It involves advising clients on long-term business strategies, organizational structure, market positioning, and growth opportunities.

Operational consulting is more focused on improving day-to-day business operations. It deals with optimizing processes, increasing efficiency, and implementing practical solutions to enhance overall operational effectiveness.

Freelancer and Agency Model:

The freelancer model in consulting refers to individual consultants operating independently. Freelancers offer their expertise directly to clients, often specializing in a particular area, and manage all aspects of their business solo, without anyone’s intervention.

The agency model, on the other hand, involves a consulting firm model that employs multiple consultants. These firms can offer a wider range of services and expertise, often providing a team-based approach to address various business challenges for the clients to achieve their goals.

Your choice will shape your business’s path, from the new clients you target to the marketing strategies you employ.

2. Get to know your ideal client

Understanding your ideal client is important for a successful management consulting firm. By identifying who your potential clients are whether small businesses, large corporations, or specific industries, you can tailor your marketing and sales strategies to meet their unique needs.

First, you can aim to conduct market research as it will help you understand the demand for consulting services in your area and the competition you will face, in the ahead of your business.

This insight will guide your consulting practice and help in customizing your services.

3. Write a business plan

Before getting things done ahead, take a moment to create a detailed business plan.

This step-by-step guide will simplify the process of writing your management consulting business plan, making it more manageable.

This plan should cover every aspect of your business, potential challenges, and objectives. It should outline everything from the number of clients you aim to serve to your financial requirements, your marketing strategies, and more.

Creating an exceptional business plan to stand out among the competitors is an art in itself. Here are some key elements to include in your plan:

  • Executive Summary
  • Company Overview
  • Market Analysis
  • Operations Strategy
  • Marketing Approach
  • Consulting Team Structure
  • Financial Projections

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4. Legalize your management consulting

Your business will require certain licenses and permits for the smooth running of your consulting services. So it is necessary to do the paperwork and registration to ensure that you are committed to legal norms.

The specific licenses and permits you need will vary depending on the location of your business and the type of business model you are choosing.

To set your management consulting firm on the path to success, it’s important to first address the legal aspects. Make sure your business adheres to some of the necessary legal requirements, including:

  • Registering your business name.
  • Obtaining necessary licenses and permits.
  • Setting up a legal structure (e.g., LLC, S Corp).
  • Getting professional liability insurance to protect against potential lawsuits.

This step is fundamental in transforming your expertise for getting into formal consulting businesses.

5. Write client proposals

Learn the art of writing persuasive proposals for potential clients. Your proposals should clearly outline the consulting services offered, project timelines, and cost estimates.

The client proposals provide a platform to showcase how your services can resolve the client’s issues.

Ensure to include details regarding deliverables, budgeting, and performance measurement. Effective and clear communication in your proposal is essential to attract clients.

Charge less money at first for your services. Just enough to get your client on board with you. Later you can impress them with your services.

Effective and clear communication in your proposal is essential to attract new clients.

6. Creating and pricing your consulting offer

Developing and setting prices for your consulting services involves a strategic approach that aligns with your expertise and market demands.

Initially, create a range of services that reflect your areas of specialization, considering your potential clients, their various needs, and challenges.

When it comes to pricing, several models can be considered, each with its advantages:

  • Hourly Rate: Billing by the hour is a clear and simple method often favored for short-term client projects.
  • Project-Based Fee: Setting a fixed price for the entire project is ideal for work with well-defined scopes and deliverables, giving clients a straightforward understanding of the overall cost.
  • Retainer Model: In this pricing model, clients are billed a consistent, predetermined fee regularly (such as monthly or quarterly) for continuous services. It’s particularly suitable for sustaining long-term client relationships where ongoing consulting support is essential.
  • Value-Based Pricing: In this approach, fees are tied to the results you deliver to the client, rather than the time spent. This can be advantageous but demands a clear knowledge of the impact your services have on the client’s business.
  • Performance-Based Pricing: In this model, your fee is connected to the performance outcomes you achieve. Although it carries more risk, it can synchronize interests and exhibit your confidence in producing effective results.

Including a mix of these models may be beneficial, depending on the nature of your new consulting business and the diversity of your client base.

It’s important to communicate clearly with clients about your pricing structure to ensure transparency and build trust.

7. Fund your consulting business

If you haven’t already prepared financial projections for your business that might require funding then, this is the opportune time to do so.

Funding plays an important role in the establishment and growth of a management consulting business. It provides the essential financial backbone needed to cover the startup costs of the business.

When considering financing options for a management consulting business, various avenues are available:

  • Personal Savings: Investing your funds is a straightforward approach, particularly suitable for small business owners.
  • Bank Loans: A conventional method that involves obtaining funds from banks.
  • SBA Loans: These are loans backed by the Small Business Administration, offering favorable terms and specifically designed for small businesses.
  • Angel Investors and Venture Capitalists: These entities provide capital in exchange for equity.

The ideal funding option should match your business goals, providing a stable financial base for your consulting business’s growth and success.

8. Hire a consulting team

The importance of a well-structured team in a management consulting business cannot be indispensable.

For your consulting team, consider hiring:

  • Junior Consultants
  • Senior Consultants
  • Project Managers
  • Specialized Consultants
  • Marketing Professionals
  • Sales Executives
  • Administrative Assistants

To find them, use platforms like LinkedIn, industry-specific job boards, and networking events. Offer competitive salaries and performance incentives. Employ a mix of full-time and freelance staff for flexibility.

9. Market your consulting service

So, you’ve built your expertise, created your own consulting business, and are ready to take the world with your services and help make the organization solve its complex problems.

Now, promotion plays an important role in boosting your sales.

Consider these effective methods to promote your services and enhance your sales:

  • Social Media Presence
  • Content Marketing
  • Email Marketing
  • SEO Optimization
  • Partnerships and Collaborations

Utilizing the above channels effectively will enhance to reach and client base of your consulting business.


Starting a management consulting business is challenging but rewarding. It involves identifying your niche and drafting your business plan using business plan software. The key is to launch quickly without waiting for perfection, as competitors might take the opportunity.

Once started, refine your services by engaging with clients, gathering feedback, adapting strategies, and continually improving. Continuous improvement is important in competitive consulting firms.

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About the Author


Matthew Khalili

Matthew Khalili is an experienced business planning expert and the founder of The Plan Writers. With over a decade of experience in the field, he has helped numerous entrepreneurs in creating investor-ready pitch decks and business plans. Matt has enabled 5000+ startups to raise over $1 billion through his business plan, market research, and financial modeling services. Read more


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