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We must have often heard one question: Where do you see yourself in the next 5 years?
And the answer to this question is our very own vision statement. That’s the same for your company’s vision statement-
A statement that defines your goals and ambition is your vision statement.
Theoretically put, a vision statement communicates the current and future objectives of an organization. It is a guide that helps the organization to take steps that align with its mission.
A vision statement is not only used in business, as nonprofits and government offices also use them to set goals. Most importantly, the vision statements come with a timeframe.
There are many reasons why you need a clear vision statement. Some of them are:
A lot of times, you highlight your vision statement on your website and business collaterals. Moreover, you also need to put your vision statement in your business plan.
The fun fact about the vision statement is that it is easier to ask about it. Hence, we all fumble in answering it.
Does that mean we are not clear enough with respect to our company’s vision?
Well, not really. Some of us just can not put that vision into words. And that’s completely fine
You can learn to write an absolute vision statement for your company. And that’s what this article is about.
A vision statement is nothing but a mission statement divided into many small strategic parts. So, when you know about your mission, the vision starts getting clearer. For example, if your mission is to go to New York City, then how you set out for it becomes your vision.
Simply put, If [WHAT] you want to achieve is your mission, then [HOW] becomes your vision.
To make the vision statement even precise, also answer the [WHY].
At the same time, note the places where you have lagged behind. Be open-minded to point out your mistakes in order to do better. Be generous enough to give your company the right credits.
If you know where you stand, figuring out the way further becomes simpler. Here, don’t forget to mark your time frame. Along with this, we suggest you review the current trends in your relevant industry too.
Now comes the most important part: Setting your vision. Here, you have to believe in yourself and your team to set the bar higher. This will help you expand your horizons and inspire you to do better than before.
Here, don’t forget to add an accurate time frame. To mark the accurate time frame, determine how big are your goals and what resources you have.
With the right time frame, your vision will become more strategic and more concrete.
Stay in line with industry standards and current trends to set the best vision for yourself.
The tips of writing the most profound are the same old classic- Add no jargon, use simple vocabulary, and shorter sentences. But most importantly, write it in a way that communicates your idea. Along with that, it must resonate with your team as well as your audience too.
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