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Sales & Marketing

Hand-curated tips and advice to help entrepreneurs on every aspect of planning a business

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Strategic Marketing Process: A Full Step-by-Step Guide

Strategic Marketing Process: A Full Step-by-Step Guide

A business’s success depends on how it treats, serves, and retains its customers. Learn how a robust strategic marketing process can help you achieve more.

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How to Write the Market Analysis Section of a Business Plan

How to Write the Market Analysis Section of a Business Plan

Scaling your business starts with knowing your target market, rivals, and industry trends. Learn how to write a market analysis section of your business plan.

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What Is a Competitive Analysis & How to Conduct It Effectively?

What Is a Competitive Analysis & How to Conduct It Effectively?

Benefits your business with the correct competitor analysis effectively. Read more to know how and why should you analyze your competition.

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10 Small Business Marketing Ideas to Scale Your Marketing Game.

10 Small Business Marketing Ideas to Scale Your Marketing Game.

Check out these 10 simple small business marketing ideas to create a successful marketing strategy that works for your business.

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How to Fix Ad blocking issue and Generate Revenue from Your Blog?

How to Fix Ad blocking issue and Generate Revenue from Your Blog?

Ad blocking has become a mainstream concern for bloggers and publishing platforms across the globe. It has been surveyed that 6.7% of Alexa’s Top-5K websites employ anti-adblocking. These websites particularly include publishers of General News, Blogs, and Entertainment domains. According to AdExchanger, an Internet Media Company, Google pays an annual fee of $40 million or $50 million to ABP-owner Eyeo to whitelist its ads.

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Do Not Ask More Than Two Questions In Your Next customer Survey

Do Not Ask More Than Two Questions In Your Next customer Survey

To get a good survey response, ask no more than two questions. This post explains why and how you can fix your surveys with just two questions.

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Ring in the New Strategies with Digital Marketing Trends 2018

Ring in the New Strategies with Digital Marketing Trends 2018

The smartphone has become ubiquitous. Coupled with that the relatively easy availability of internet [free WIFI in public places, low-cost data plans, hotspot etc.] has made digital space a top priority for marketers.

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How to Create a Strong content marketing strategy with zero budget

How to Create a Strong content marketing strategy with zero budget

Need more customers? Need more leads? Need more revenue? A content marketing strategy can help. Check out the fundamentals of content marketing.

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It's time to play KYC - Know Your Competitors!

It's time to play KYC - Know Your Competitors!

Knowing your competitors inside out is one of the key gateways to success for your business. It will help you create the right marketing campaigns, develop appropriate pricing models, provide value to your customers and generally stand out from the crowd.

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